Instagram has over 500 million monthly users, of which 300+ million are daily active.
That’s a huge amount!
If you are not implementing these 3 easy powerful tips in your Instagram marketing strategy then you may have little to no success.
So, take advantage of these 3 tips and get posting!
There are over 95 million posts shared on Instagram every day.
These posts are a mix of images and videos.
If you aren’t creating content that is eye-catching and interesting to your audience, don’t expect your posts to do well.
In order to create content that your audience will find interesting, you need to do some research.
Identify your target audience, see what kind of content they engage with and then sit down and think of a plan on how you will deliver this.
Are you going to create your content through apps such as Canva, which you can create stunning content for free without the need of a designer
Are you going to create content using your camera and then applying some text over the top or just share the content as a raw image?
You need to have a plan in mind on what type of content you will be producing and sharing to your profile - this will help you create your masterpiece of which in the long run will be equal to your success!
I would recommend using Canva and producing high-quality content to share with your audience.
That’s what I’ve done for the Creation Agency Instagram, and do the same for my motivational and inspirational quotes on my Instagram.
In order to make success on a platform such as Instagram, engagement is the key.
Not just by logging in each day and interacting with people, but you need to share content very often.
Ideally, you should try to post at least every day, if not every day 3-4 times a week.
Depending on your content and audience, you may even find posting various times throughout the day is a success.
Again, you should sit down and analyze your audience.
Check out your competitors, see how often they are posting content.
You should then also check your Instagram stats which are available once you switch your Instagram profile to a business profile.
After doing so, you should look into scheduling your Instagram content at the best times possible, which you can find out from the insights on your Instagram business profile.
Whilst creating stunning content for your Instagram and sharing it regularly, you also need to engage with your audience and prospects!
You can do this by, replying to your comments, tagging users in posts, sharing user-generated content, liking your followers content providing it’s suitable etc.
There are many ways you can engage.
You should do this often so you build a better relationship with your audience, so that they feel a personal connection and that they are engaging with a real person.
I hope you have found this article useful and start applying these 3 easy powerful tips into your marketing strategy. If you want to go that one step further to supercharge your Instagram engagement and growth, then I would suggest reading this article.
If you have any questions, feel free to tweet me @_GarethG!